New food products depend heavily on their taste, as well as their packaging as this is important. When deciding what type of packaging is to be used, there are a lot of options that can be considered.
One of the necessary actions is to determine the type of material that is to be used for your product. A huge array of materials can be used such as glass, aluminum, cardboard and thermoplastic. Each one of these packaging types has their own sets of merits which is dependent on the type of item that you are selling.
For instance, a liquid product would be best using aluminum, glass or thermoplastic packaging and all three of these choices can be recycled. Thermoplastics and aluminum also are both lighter in weight than glass which can save you money on shipping costs, which is a considerable expense. Glass, of course, can be broken easily, so this is something to consider.
With a non-liquid food product, cardboard or thermoplastic or a combination of the two would be a good option. A thermoforming company can provide you with a custom packaging solution that meets all of your needs. You will need a thermoplastic package that protects your product and keeps it fresh for as long as possible. Thermoplastic is quite versatile and can be designed in virtually any shape. Blister packs and clamshell packages are just a few common options you might consider or perhaps you need to create a thermoplastic bottle or thermoplastic trays to hold your food product.
There is still a lot to do with regards to the basic design of product packaging since label design should also be considered. Your aim is to design a label that will direct the attention to your product especially if it is still quite new. Newer products aren't treated the same as the firmly established ones with regards to their placement. This is the reason why you need to capture the interest of shoppers the moment they see the product. Other helpful information such as nutritional value and the proper barcode should be included with the label or package design.
Product name plays an important role during packaging since it can determine whether or not consumers will buy your product. Simplicity is often well received and the same can be said with product name and description. Labels and packaging can make use of a graphic design firm to create a cool name for your product. With that in mind, a combination of great design and great taste is an ingredient to success which is what usually attracts first-time buyers.
One of the necessary actions is to determine the type of material that is to be used for your product. A huge array of materials can be used such as glass, aluminum, cardboard and thermoplastic. Each one of these packaging types has their own sets of merits which is dependent on the type of item that you are selling.
For instance, a liquid product would be best using aluminum, glass or thermoplastic packaging and all three of these choices can be recycled. Thermoplastics and aluminum also are both lighter in weight than glass which can save you money on shipping costs, which is a considerable expense. Glass, of course, can be broken easily, so this is something to consider.
With a non-liquid food product, cardboard or thermoplastic or a combination of the two would be a good option. A thermoforming company can provide you with a custom packaging solution that meets all of your needs. You will need a thermoplastic package that protects your product and keeps it fresh for as long as possible. Thermoplastic is quite versatile and can be designed in virtually any shape. Blister packs and clamshell packages are just a few common options you might consider or perhaps you need to create a thermoplastic bottle or thermoplastic trays to hold your food product.
There is still a lot to do with regards to the basic design of product packaging since label design should also be considered. Your aim is to design a label that will direct the attention to your product especially if it is still quite new. Newer products aren't treated the same as the firmly established ones with regards to their placement. This is the reason why you need to capture the interest of shoppers the moment they see the product. Other helpful information such as nutritional value and the proper barcode should be included with the label or package design.
Product name plays an important role during packaging since it can determine whether or not consumers will buy your product. Simplicity is often well received and the same can be said with product name and description. Labels and packaging can make use of a graphic design firm to create a cool name for your product. With that in mind, a combination of great design and great taste is an ingredient to success which is what usually attracts first-time buyers.
About the Author:
Lenna Stockwell enjoys blogging about how stuff is made. For further information about custom packaging solutions or to discover more about food packaging design options, please check out the Indepak website today.
Tidak ada komentar:
Posting Komentar